Play’n Go, one of the greatest software providers in the iGaming industry, enters the market in West Virginia, USA. With this move, the software provider expands its presence in the United States and increases the chances for a bigger reach on the continent.
The benefits of entering West Virginia
After securing licences to enter New Jersey and Michigan earlier this year, the Swedish iGaming company has entered its third US jurisdiction – West Virginia. This means the company is licensed in half of the legal iGaming markets in the US, and it is also licensed in Ontario, Canada. When Play’n GO secured operator partnerships, titles such as Book of Dead, Sweet Alchemy, Reactoonz and USA Flip will be available to players in the state. All players in the state will now have access to exciting game titles and big prize pools.
According to Magnus Olsson, Chief Commercial Officer at Play’n GO, West Virginia’s regulated iGaming market is flourishing, so they are delighted to have been granted a license and serve different casino games there in the state. Every jurisdiction has its own game preferences, but the common thread is that players want to be entertained first and foremost, where quality content rises to the top. Due to their inherent entertainment value, the PLay’n GO games are proving to be a major retention tool for many operators.
Players in West Virginia will also be able to access Play’n GO’s full portfolio, which is unmatched in the industry, as Play’n GO delivers new entertainment every week in regulated markets worldwide. With its commitment to US growth throughout 2022, the game developer will take over 50 titles live in the country, as well as make a series of key hires dedicated to expanding its presence there.
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