Greentube, Novomatic’s division for digital gambling and entertainment, has partnered with TonyBet to expand its operations in Latvia. The collaboration will offer TonyBet customers access to popular Greentube games, such as Sizzling Hot, Book of Ra Deluxe, Lucky Lady’s Charm Deluxe, and Diamond Link, Cash Connections titles.
Greentube Games Available on TonyBet
Among the games now available to TonyBet customers are Sizzling Hot, Book of Ra Deluxe, Lucky Lady’s Charm Deluxe, and Diamond Link, Cash Connections titles.
TonyBet has plans to introduce Greentube content in Spain in addition to its current sports betting and online casino offerings through TonyBet.lv website. The company holds ten online gaming licenses worldwide.
Expansion to Other Markets
Besides Latvia, TonyBet plans to expand its partnership with Greentube to Spain and other markets.
Greentube’s Deputy Head of Sales & Key Account Management, Opher Ben Zvi, expressed enthusiasm about the partnership with TonyBet, highlighting their dedication to serving players in the Baltics. Ben Zvi also praised TonyBet’s focus on safer gambling and voiced eagerness to serve its players in Spain.
According to Davis Skulte, Game Providers Key Account Manager at TonyBet, the collaboration with Greentube will likely lead to a successful partnership and generate mutual growth in Latvia.
Ineor Acquisition
In other news, Greentube has acquired software development company Ineor by purchasing 80% of its stock. Ineor, based in Slovenia, is known for its online gambling and sports betting expertise. Before the majority stake purchase by Greentube, Ineor had a longstanding partnership with Novomatic’s Digital Gambling and Entertainment division.
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