Yggdrasil, a leading online gaming solutions provider, has signed an agreement with BoyleSports. The deal will see the operator launch its wide range of slot games in the UK and Ireland. The UK and Ireland launch will feature beloved slot titles, like the Vikings series and Valley of the Gods. It will also feature Yggdrasil’s Game Engagement Mechanics (GEMs), such as Raptor DoubleMax and Dragon Blox GigaBlox.
The deal aims to expand Yggdrasil’s presence in strong European markets, confirming the company as a leading pioneer in the industry. BoyleSports, a renowned brand with over 40 years of experience in retail and online operations, has an established footprint in the UK and Ireland, making it an ideal partner for Yggdrasil’s expansion plans.
Yggdrasil’s Portfolio of Slots to Go Live Across UK and Ireland
BoyleSports Gaming Director, Steve Payne, expressed his excitement about the partnership, stating, “Yggdrasil has a proud history of creating cutting-edge, fan-favorite slots, and we’re delighted to take its leading content live. We know customers will enjoy this fantastic portfolio, and we look forward to partnering with Yggdrasil in the near future.”
Yggdrasil’s Chief Commercial Operations Officer, Andrew Pegler, expressed his satisfaction with the partnership with the popular brand, BoyleSports. We want to join forces with established, forward-looking brands, and BoyleSports is another strong collaboration for the company.”
Yggdrasil aims to expand its portfolio and global reach as part of its 10th-anniversary growth strategy in 2023. The deal with BoyleSports is a significant step towards achieving this goal.
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