Gaming Innovation Group (GiG), an iGaming company focused on cloud products, started a strategic partnership in Switzerland with an online and land-based casino operator. With this partnership, GiG enters the Swiss iGaming market and opens up great opportunities for expanding its presence in the country.

The benefits of this partnership

Thanks to this partnership, GiG will provide the Swiss casino operator with their player management platform (PAM) after the primary head of terms and conditions closed last month. This deal is planned to go live in the first quarter of the next year and to stay active in the next five years with a chance for further continuing.  

Richard Brown, the CEO of Gaming Innovation Group, is thrilled to expand their presence in the Swiss iGaming market. He noted that it’s a great skyrocketing opportunity for all casino operators in the region to get better customer management solutions. Entering the Swiss market in collaboration with land-based casino operators is a huge step forward to achieving better mutual results in a certain period of time.

GiG’s experience with similar iGaming partnerships 

As a provider of choice for retail organizations in highly complex regulated markets, GiG has considerable experience delivering robust and innovative solutions. Over the past few weeks, the company has signed partnerships with a number of land-based operators in Europe to support its online expansion plans. Playr.bet, a brand of Joy Enterprise, also agreed to use the company’s platform solution in Latin America.

If you are interested in other partnerships and collaboration in the iGaming industry, check our news section at EkstraPoint to get more insights. For all online gambling lovers, read our honest casino reviews before choosing an online casino to place your bets – we have a ton of them in our casino library. Attend some slot competitions for exclusive cash prizes and big wins on the go.