One of the top iGaming providers in the industry, SmartSoft Gaming, entered a deal with the iGaming and sportsbetting group Entain. With this deal, Smartsoft Gaming will supply Entain with its fantastic library of casino games.
SmartSoft Gaming was established in 2015 by experienced industry people in Georgia, aiming to develop a perfect iGaming software studio. Currently, they provide various high-quality games to players worldwide.
SmartSoft Gaming is one of the pioneers in providing non-traditional casino games, with their flagship game JetX, created in 2018, being very popular at many mainstream casino platforms.
SmartSoft and Entain’s brand partnerships
One of Entain’s brands, Crystalbet, already has a long-term partnership with SmartSoft Gaming, which proved fruitful for both sides. Crystalbet uses various products, including slots and other casino games, board games, table games, and live dealer games from SmartSoft.
Building on that, SmartSoft games are now live on all Entain brands, including some very famous brands like PartyCasino, Bwin, and Sportingbet.
Speaking of this new partnership, SmartSoft’s CEO, Guram Gotsadze, has mentioned that his company has built its reputation as one of the leaders in non-traditional casino games. They always strive to provide innovative products that users will love using. Entain has already been their partner on a local level, and now they are stepping up this partnership.
SmartSoft Gaming’s plans
SmartSoft’s plans involve elevating the non-traditional offerings to a new, better level. Besides games, SmartSoft Gaming will also provide various promotions created to attract customers and boost player engagement. Such tools will further increase player loyalty, which is many iGaming providers’ primary goal.
This partnership marks another successful and exciting deal for SmartSoft Gaming. They keep expanding their services in the iGaming world, taking advantage of their offerings.
Players can check many games on EkstraPoint.com, where slot competitions are constantly running with SmartSoft casino slots. You can explore many reviews of their games and also play them for free. EkstraPoint competitions offer an equal shot to everyone to participate for free and possibly win real prizes.
